CREATIVE OBJECTIVE
Nominated for the North American Excellence Award. This microsite was created as a campaign landing page that matches the tone and style of the rest of the creative while providing more information about the organization, its members, and the paralyzed athletes featured in the campaign. The primary goal is to build awareness of the brand while positioning it as edgy, tenacious and unstoppable. The secondary goal is to leverage that increased brand awareness to attract new corporate sponsors and increase donations. View the site at unstoppablepva.org
ROLE
Art direction + UI/UX + Design