CREATIVE OBJECTIVE
Nominated for the North American Excellence Award. #UNSTOPPABLE is a campaign designed to introduce, engage, and ultimately drive contributions for our Paralyzed Veterans. It encourages sports enthusiasts and people everywhere to celebrate the stories of paralyzed veterans who embody the unyielding spirit to overcome adversity and conquer challenges. This campaign includes 3 print ads, a 60-second video which is currently airing during all Redskins games at FedEx Field, social media advertising and digital ads.
ROLE
Art direction + Concept + Design